About

With over 30 years of experience tracking color and fashion trend direction for apparel, home furnishings, and retail companies, I’ve been able to hone an insider’s perspective into the industry. I’ve advised and collaborated with dozens of businesses, including: WalMart, Fossil, Sears, Crate & Barrel, BonTon Stores, Beall’s Department Stores, and Walrus Brands.

This blog will offer you industry insight; on emerging trends, color stories, and the gritty details of the retail fashion world. I look to analyze and interpret the big picture movement of trend from season to season, with a history of knowing what works and doesn’t work.

You can view my website at franyoshioka.com

One Response to About

  1. RubyAlice says:

    This blog is a great resource for me when I am designing my handbags! For that, I have nominated you for the Liebster Award. Swing by my blog to learn more!

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